Product/Service Catalogue for your B2B Ecommerce Store
Cloudfy provides businesses with a comprehensive solution for managing their product/service catalogues in an efficient manner. This includes a range of features that allow businesses to easily track and manage their products and services while improving their overall product and service management.
Feature Spotlight
Product Information Management
Cloudfy’s best-in-breed B2B ecommerce platform comes out-of-the-box with robust product information management (PIM) functionality, native to the platform but also capable of integrating with your own 3rd party PIM software. Designed to give you the ability to easily manage your product information and scale as your business grows.
Read more about Product Information Management
Benefits of Product/Service Catalogue Feature
A catalog provides clear and detailed information about your products or services, helping customers make informed purchasing decisions. It showcases product features, specifications, pricing, and any relevant details.
A structured catalog layout allows customers to easily navigate and explore your offerings. Categories, subcategories, and filters help users find what they’re looking for quickly.
A user-friendly catalog creates a positive experience for customers, making it more likely that they’ll stay on your site longer and make a purchase.
High-quality images and appealing design enhance the attractiveness of your products or services, enticing customers to explore further.
A well-organized catalog can suggest related or complementary products, increasing the chances of cross-selling and upselling. Customers may discover additional items they’re interested in.
For B2B businesses, a catalog can be customized to show different pricing, quantities, and products based on customer segments or account types.
A catalog ensures consistency in product presentation and information across various channels, including your website, marketing materials, and sales pitches.
A catalog with detailed product/service descriptions, keywords, and metadata can improve your website’s SEO, making it easier for potential customers to find your offerings online.
With the rise in mobile shopping, a well-designed product catalog ensures a seamless experience on both desktop and mobile devices.
A comprehensive catalog can answer many customer questions upfront, reducing the need for them to contact your support team for basic information.
A catalog helps track product availability and inventory levels, preventing overselling and improving overall inventory management. Read More
A clear and well-organized catalog simplifies the ordering process for customers, reducing the likelihood of errors and order confusion. Read More
Your catalog serves as a foundation for marketing campaigns, allowing you to showcase highlighted products and special offers effectively. Read More
A consistent presentation of your products or services in the catalog reinforces your brand identity and messaging.
Analyzing customer interactions with the catalog provides insights into customer preferences, helping you refine your offerings and marketing strategies.
By tracking customer behavior within the catalog, you can tailor product recommendations based on their interests and past purchases.
An electronic catalog can be updated quickly with new products, pricing changes, or other updates, ensuring that customers always have access to the latest information.
Product/Service Catalogue Feature
Product types and attributes
Speed up product discovery for your customers by adding attributes like brand, color, size, and more. Activate product filters in categories and offer customizable options with configurable product types.
Information Download
Empower your customers with Cloudfy's Multi-Media Download Library. They can easily access and download product details, including descriptions, SKU, EAN, pricing, images, and more. Ideal for large businesses and online retailers.
Product Templates
Define the style and presentation of various product types using Cloudfy's versatile product listing templates. These templates work seamlessly for single products, bundles, or selectable items.
Menus and categorization
Reduce navigation time with Cloudfy’s powerful mega menu feature which shows categories and sub-categories in a large menu view, on desktop. This feature can be switched on/off or replaced with a standard Category navigation menu if preferred.
Product Reviews
Your customers will be able to review their order activity on login, making it easy to print off invoices and orders, or view order status. Additionally, customer orders are visible from the CMS and the powerful management system allows you to quickly see customer order history, order patterns and send targeted newsletters and promotional emails based on this data.
